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Caremark Case Study
With over 120 offices and a reputation for excellence, Caremark franchisees are leading providers of home care services in the UK and internationally. They support every member of their growing network to build their own success and bring positive change to their local community.
Franchise Information
  • BFA Membership StatusAward Winner
  • UK Years Established8 years
  • Current UK Coverage60%
  • Franchisee Support Staff26
  • Personal Investment Req.£30,000 approx
  • Total Startup Cost£29,750 approx
  • Office-based business locationYes
  • Business to consumer servicesYes
  • Franchisee employs staffYes
Next Steps

Taking Control of the Future

Before launching his Caremark franchise in Kent, Martin worked in finance in London, making the long commute every day by train. He first considered investing in a business in the care industry after researching care packages for his own grandmother.

Caremark | Martin Steyn“I’d spent practically all of my career working in the City but I’d grown increasingly tired of living the same day, every day. I decided to leave my job and found myself looking for something to do. I wanted to start a business, but I was hesitant about some of the risks that were involved when going at it alone, so franchising seemed like a very good option. It was through personal experience that my mind was focused on the care sector – my grandmother needed care and I was tasked with finding a solution for her. It made me think more about the sector, the problems the sector was facing, and whether I could do a better job.”

After researching franchising opportunities in the care sector, Martin considered various providers. He was intrigued by the level of expertise in the Caremark network and their compassionate approach to care.

“I met with the Caremark team in Worthing and was very impressed by the owner, Kevin Lewis, his ethos and his beliefs. I also met with one or two of the other head office staff and that really reinforced my belief that Caremark was a brand that I wanted to be associated with.

I launched Caremark (Tunbridge Wells, Tonbridge & Malling) in May 2016 and my experience, so far, has been extremely positive. Buying a franchise has enabled me to achieve a better quality of life – I now spend a lot less time on trains! I’ve really enjoyed employing people from my local community and being my own man.”

In three short years, Martin has established himself as one of the most well-respected and compliant care providers in the South East. His Registered Care Manager, Simon Rowland, who joined the Caremark team during the office’s initial registration by the Care Quality Commission, has been named ‘Home Care Registered Manager’ at the Great British Care Awards. Martin is proud to have already built a team of dedicated individuals to support in the operations of his business.

“It’s a real honour to work with people, like Simon, who have a passion for the care industry. After the experience of caring for my own grandmother, it was of such importance to me that my business makes a positive impact on the community and I can hand on heart say that it is doing just that.”

If you are dreaming of owning your own business and being in charge of your own destiny, join Caremark's network of like-minded individuals. Just click below to find out more

Making The Change To CareMaking The Change To Care

Robert Johnston turned his attention and talents to an industry which would satisfy his personal and financial rewards.

One Woman’s Journey from Health Care to Social CareOne Woman’s Journey from Health Care to Social Care

Sharan Dhaliwal launched her Caremark franchise after a career in the NHS, spanning 25 years.

Introducing Colin Evans from CaremarkIntroducing Colin Evans from Caremark

Before buying his Caremark franchise, Colin Evans had a long and successful career in sales and sales management.

Martin Steyn Runs his Caremark franchise in Tunbridge WellsMartin Steyn Runs his Caremark franchise in Tunbridge Wells

A day in the life of Martin Steyn from Caremark in Tunbridge Wells, Tonbridge & Malling.

Sharan Dhaliwal Moved From The NHS To CaremarkSharan Dhaliwal Moved From The NHS To Caremark

Sharan Dhaliwal spent 25 years working for the NHS before becoming a franchisee for Caremark.

Duncan Smith Runs Caremark KirkleesDuncan Smith Runs Caremark Kirklees

Duncan Smith was new to the social care sector when he started his Caremark franchise in Kirklees.

Introducing Andrew Peace & Mark McKenning From Caremark BarnsleyIntroducing Andrew Peace & Mark McKenning From Caremark Barnsley

Friends and former colleagues Andrew Peace and Mark McKenning launched their first Caremark franchise in Barnsley in 2011.

The rewards of franchising with Sue HillsThe rewards of franchising with Sue Hills

Introducing Sue Hills from Caremark Mid-Sussex which she has been running since 2009.

Abhay Shah, Caremark Hillingdon, looks back on first yearAbhay Shah, Caremark Hillingdon, looks back on first year

Abhay Shah hadn't always planned to have a career in care but he looked into the prospect of starting his own business when daily number crunching became monotonous.

Introducing Richard and Emily Magrath from CaremarkIntroducing Richard and Emily Magrath from Caremark

Husband and wife team Richard and Emily Magrath are the owners of Caremark in North Down, Ards & Belfast.

Introducing Charles Folkes from Caremark in Redcar and ClevelandIntroducing Charles Folkes from Caremark in Redcar and Cleveland

Caremark's Charles Folkes delivers over 3000 hours of care per week to vulnerable individuals in the Redcar and Cleveland area.

What Our Franchisees Say

I researched various sectors before reaching the decision that domiciliary care offered the sustainability and a straightforward business model which allowed for positive cashflow and personal reward.– Charles Folkes, Caremark Redcar & Cleveland


After doing some research, there was really no doubt in our minds, that the only choice we would be happy with would be Caremark, given the emphasis on care and not profit.– Richard Magrath, Caremark North Down, Ards & Belfast


Since I joined, Caremark has done everything they promised they would do. The support has always been there and Kevin Lewis has even come out and given me a morale boost when I've needed it.Amarjit Gill, Caremark Redditch & Bromsgrove


Why Choose Us

A strong ratio of 15:1 between franchisees and Regional Support Managers

CEO and founder of Caremark Kevin Lewis has over 25 years of experience in the UK home care sector

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