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Bright & Beautiful Case Study
Stuart Callister and Eve Winkler are celebrating a hugely successful first year running their Bright & Beautiful franchise, a national domestic housekeeping service provider and part of Neighborly, formerly the Dwyer Group.
Franchise Information
  • BFA Membership StatusAssociate
  • UK Years Established7 years
  • Current UK Coverage35%
  • Franchisee Support Staff10
  • Personal Investment Req.£2,000 approx
  • Total Startup Cost£17,995 approx
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee employs staffYes
Next Steps

Malvern Couple Toast Phenomenal First Franchise Year

Having launched in Malvern in 2017, Stuart and Eve went on to grow their team and are also now offering their professional and eco-friendly cleaning, tidying and laundry services in the Worcester area to meet local demand. They also now have two branded cars and a dedicated high street office which offers a bespoke ironing and laundry service.

Bright & Beautiful | Stuart Callister and Eve WinklerAs well as employing 15 professional housekeepers,  the growth of their business has meant that Stuart and Eve have created a number of managerial positions in order to care for clients and manage team training including the appointment of a Quality & Training Co-ordinator and a Client Relationship Co-ordinator.

Stuart and Eve both enjoyed highly successful careers before deciding to fulfill the dream of a lifetime and launch their own business. Stuart combined a career teaching Fine Art and Art History with senior management positions in education, most recently holding the position in the independent schools sector of Director of Art at Malvern College and Eve had a rewarding career as a children’s nanny, looking after many families and their homes.

Stuart said:

"Eve and I both come from a long line of entrepreneurs – our family’s businesses include butchers, greengrocers, a carpentry business and a retail chain - so there is definitely something in our genes that has inspired us to become our own bosses. 

We’re so proud to be celebrating our first year in business and to have been able to build a business that has created so many roles for local men and women and that is delivering a great service at the heart of the community."

Jo Vorwerg, Franchise Recruitment Manager at Bright & Beautiful, said:

"Stuart and Eve are a fantastic example of just how quickly and efficiently a franchise can grow. They have enjoyed an incredible 12 months and we’re looking forward to working with them in the years to come to take their business to even greater heights!"

Launched in 2007, Bright & Beautiful is part of Neighborly and now has over 60 franchises nationwide, employing over 500 people, with a multi-million-pound turnover and delivering more than 10,000 home service cleans per month.

Find out more about starting your own Bright & Beautiful franchise by clicking below

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Milton Keynes mum Cecilia Amaeshike is swapping higher education for housekeeping as she launches her own Bright & Beautiful business.

Katarina Ocalan Swaps Finance For CleaningKatarina Ocalan Swaps Finance For Cleaning

Katarina Ocalan is swapping banking and finance for cleaning and ironing as she launches her own Bright and Beautiful business in Wallington.

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Tracey Wheat is swapping cats and dogs for cleaning and ironing as she launches her own Bright & Beautiful business.

Katie Astles brings health conscious housekeeping franchise to SandbachKatie Astles brings health conscious housekeeping franchise to Sandbach

Katie Astles is swapping IT for ironing as she launches her own eco-friendly Bright and Beautiful franchise.

Joy brings health conscious housekeeping to BirminghamJoy brings health conscious housekeeping to Birmingham

Joy Sargeant is swapping HR for housekeeping as she launches her own Bright & Beautiful business in Birmingham.

Silviu Bompa launched his Bright & Beautiful business in ChesterSilviu Bompa launched his Bright & Beautiful business in Chester

Silviu Bompa has now swapped hospitality for housekeeping with the launch of his own eco-friendly domestic homecare business in Chester, Bright & Beautiful.

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Lynn Hutchinson brings health conscious housekeeping to Glasgow with Bright & Beautiful.

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Simon and Liz Baker are about to embark on their first business venture together, running Bright & Beautiful in Sutton Coldfield.

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Katalin Pfortner is on a mission to prove that you really can balance work and a family with the launch of her Bright & Beautiful business.

Helen Opie swaps international career for Bright & Beautiful businessHelen Opie swaps international career for Bright & Beautiful business

Helen Opie started her Bright & Beautiful business as it allows her to have a career that is both flexible and family friendly.

Gary Ross launches Bright & Beautiful FormbyGary Ross launches Bright & Beautiful Formby

Gary Ross decided to launch his own Bright & Beautiful business which would enable him to work locally and see more of his young family.

Julie Brookes Launches Bright & Beautiful in SheffieldJulie Brookes Launches Bright & Beautiful in Sheffield

Julie Brookes is leaving behind a successful 25 year career working as a PA to build her own domestic cleaning and homecare business.

Caroline Campbell is set to clean up with Bright & BeautifulCaroline Campbell is set to clean up with Bright & Beautiful

Caroline Campbell is set to clean up the homes of Staines, Egham, Chertsey, Virginia Water and their surrounds with the launch of her own Bright & Beautiful business.

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Former CID police officer and mum of two Marie Mariegaard has launched her own Bright & Beautiful business.

Carly-Ann Cole launched her Bright & Beautiful business in May 2015Carly-Ann Cole launched her Bright & Beautiful business in May 2015

Carly-Ann Cole is set to clean up the homes of Redhill and Reigate with her Bright & Beautiful business.

Four new business owners for Bright and BeautifulFour new business owners for Bright and Beautiful

Domestic cleaning and home care business Bright and Beautiful welcomes on board four new business owners.

Flexible franchise that gives Jo and unlimited earning potential and a great quality of lifeFlexible franchise that gives Jo and unlimited earning potential and a great quality of life

Jo Wilkinson decided to help look after the homes and families of Lincoln with her Bright and Beautiful domestic cleaning business.

Bright and Beautiful are pleased to introduce Adam and HayleyBright and Beautiful are pleased to introduce Adam and Hayley

Hayley talks about the Bright and Beautiful business that she runs with her husband, Adam, in Manchester, Wilmslow and Alderley Edge.

Introducing Lucie Edwards from Bright and BeautifulIntroducing Lucie Edwards from Bright and Beautiful

Stevenage mum, Lucie Edwards, swaps commuting for cleaning with Bright and Beautiful.

Nottingham Mum becomes Queen Of Clean with Bright and BeautifulNottingham Mum becomes Queen Of Clean with Bright and Beautiful

Sarah Cox will be launching her own Bright and Beautiful cleaning business caring for the homes and families of Nottingham.

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Diane Levitt talks to us about her Bright and Beautiful business in Shrewsbury & Telford

Introducing Faye McDonough from Bright & Beautiful in Altrincham & HaleIntroducing Faye McDonough from Bright & Beautiful in Altrincham & Hale

Faye McDonough tells us about running her Bright & Beautiful business and being a mum!

Why Choose Us

A 21st Century management franchise opportunity on the cutting edge of a recession proof industry

Bright & Beautiful has been featured in many publications including The Mail on Sunday Magazine, The Guardian, Red magazine and Good Housekeeping

Bright & Beautiful’s Franchise System was awarded 93% 'outstanding' in a benchmark survey

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