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Razzamataz Early Years Theatre School Case Study
Becoming a mum is a momentous event. In fact, it changes everything and could be the start of a whole new career for you too.
Franchise Information
  • BFA Membership StatusAssociate
  • UK Years Established13 years
  • Current UK Coverage5%
  • Franchisee Support Staff10
  • Personal Investment Req.£5,000
  • Total Startup Cost£7,500
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

Could You Have a Baby and Run a Business?

Meet Tara McGoune, franchisee owner of Razzamataz Early Years Tryone & Fermanagh

Tara is a mum to a gorgeous girl called Katie who is just two-years-old. After having her daughter, like many new mums, Tara found it challenging to adjust to her new role and the loneliness that can hit many first-time parents. Living in Northern Ireland, Tara felt that there was a huge gap in the market in the mum and baby groups so when she came upon the Razzamataz brand and their new Early Years offering, she knew it was something that would be welcomed in her area.

Tara’s background

“Having studied drama to degree level I have been working with young people and adults in community theatre for over 13 years. Directing, producing, teaching and choreographing a variety of theatre over the years, my passion is working with children and young people, seeing first-hand the positive effects performance based activities and learning has.”

The challenges

“As a new mother myself, for the first year, I found it difficult as most do. I wanted to get out and about to attend classes but I felt the variety and choice of baby/toddler classes in this area was extremely limited.”

Tara’s vision

“It is universally recognised now how important drama is as a tool to enhance life-long skills and instil confidence and self-esteem in children. Recent research also shows how receptive babies’ brains are to music, movement and touch from birth which is essential for mental and physical development. I also wanted to work with a company that I connected with, a company that shared the same dedication to this subject as I do. I am confident that together with Razzamataz and their 20 years’ experience we can bring a new fresh approach and professional service to Tyrone & Fermanagh.”

About the Early Years franchise

Razzamataz Early Years Franchise consists of a brand-new product called Razz Tiny Tots, which is a class especially designed for babies (to they start walking) and their parent/carers. It also includes the established products of Razz Tots for children walking to age three and Razz Minis for those age four to six.

A little word from our Founder Denise

We get lots of enquiries from people who have the desire to run their own performing arts based business but don’t have the relevant experience to run one of our main theatre schools. We have lots of testimonials from parents who attend the Early Years classes so we know there is a good customer base already and positive word of mouth is attracting more customers who are looking for a unique class to enjoy with their babies at this precious time in their child’s life.” 

Need to know

  • Award-winning franchise and scooped two awards at the British Franchise Association awards, one of the most prestigious in the industry.
  • Franchisees voted Razzamataz Early Years Franchise to receive a ‘5 Star Franchisee Satisfaction’ Award.
  • Members of the British Franchise Association (bfa) giving their seal of approval that they follow ethical franchising.
  • Finalists in a number of categories at the Encouraging Woman into Franchising (EWIF) awards including Founder & MD as ‘Inspirational Franchisor’.  
  • Top performers in the network turn over circa £250,000 with a 70% gross profit. 
  • Flexible freedom or laptop lifestyle! Whatever you call it, you will have the freedom to work around your other commitments.

Like what you hear and intrigued to find out more? Just click below


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