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Pass the Keys Franchise Case Study
Pass the Keys is the UK's leading short-let management business. They offer an expert Airbnb and short let management service across the UK. Since inception they have grown 300% year on year.
Franchise Information
  • BFA Membership StatusProvisional
  • UK Years Established3 years
  • Current UK Coverage30%
  • Franchisee Support Staff6
  • Personal Investment Req.£18,000
  • Total Startup Cost£30,000
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee employs staffYes
Next Steps

Q&A with Hannah, franchisee in Swansea

“I’m Hannah McCartan, Managing Director of McCartan Lettings and Property Management in Swansea, and also a professional partner of Pass the Keys.

Pass the Keys Franchise | Holiday Rental Property ManagementI started working in property in 2001 just part-time whilst studying as an undergraduate at Swansea University. I quickly realised my love for the industry. In 2003, I began to focus more on lettings than sales, and in 2006 (aged 25), an opportunity arose to set up my own dedicated lettings agency and I took it! McCartan Lettings was formed. From there, McCartan Lettings has gone from strength to strength.

There is undoubtedly an increasing demand within the lettings market in Swansea for short term accommodation, and I’m excited to bring my knowledge and expertise to this new venture.

Why did you decide to start your business in Swansea?

“I am very passionate about Swansea and feel it has huge amounts of potential. We are surrounded by beautiful golden beaches here, and the £1.3 billion City Deal has already begun to transform the City Centre, bringing in tourism and new employment opportunities. Knowing the demand for accommodation from visitors and businesses all over the UK and abroad will continue to increase, it feels like now is the right time to enter into short-let accommodation in Swansea. It’ll be a natural progression from standard residential lettings.

Keeping up with developing technology must be at the forefront of operations and is the key to success for lettings moving forward. Pass the Keys have a fantastic online portal for landlords and operational systems already in place. They have also achieved the prestigious Professional Co-Host Status with Airbnb, one of only 3 companies in the whole of the UK, which aligns with my core values of providing service excellence to all our clients.

After several meetings with their CEO (on Langland Beach, no less!) and at their hub in Shoreditch, London, it became quickly apparent that the team at Pass the Keys shared the same core values and open approach to learning and developing together as I and my team at McCartan.

My aim is to combine my 18 years experience of the property market with Pass the Keys’ advancements in management technology and their official Airbnb Professional Co-host status to help facilitate and support landlords and hosts with efficient, easy-to-use support and management services in Swansea.

It is a brand that I am proud to become a part of, and I am excited about the future of Pass the Keys!”

Find out more about the Pass the Keys Franchise opportunity by clicking below now!

Pass the Keys® South Pembrokeshire expands into Swansea!Pass the Keys® South Pembrokeshire expands into Swansea!

Pass the Keys officially announce Mark Pennino as the new business owner of Pass the Keys® Swansea!

Interview with a Pass the Keys Franchise Partner - Amy DuffInterview with a Pass the Keys Franchise Partner - Amy Duff

Amy Duff has held the Pass the Keys franchise in the city of Portsmouth since February 2021.


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