For those with the passion and determination to run your own business, taking on a franchise makes perfect sense. Operating within a proven model reduces the level of risk while giving you the flexibility to build a long-term, sustainable business with you in control.
With more than 70 Healthcare Partners across the UK and full membership with the British Franchise Association, the Healthcare Practice know how to support the people who buy into their Health Insurance Business.
The opportunity is to become a Healthcare Partner (franchisee) for the WPA Healthcare Practice Plc where you will sell, advise and promote Western Provident Association (WPA) health insurance products to individuals, families and companies of all sizes. Based from home with no need for stock or staff, you will generate new opportunities within your territory through networking, contacts, and introducers.
In short, it is a health insurance franchise whereby the franchisees (Healthcare Partners) build their customer portfolio by selling and marketing WPA private health insurance to new clients whilst offering excellent customer service to retain those clients at renewal.
Healthcare Practice have been franchising since 2006 and have a well-developed network of 77 Healthcare Partners throughout the UK. There are around 10 key areas that they wish to fill in the near future as well as business resales.
Healthcare Practice offer a unique training and support package. There is an extensive Launch Package for new starters which will give Franchisees and their Health Insurance Business the best possible start:
As well as the above they also offer regional ‘buddy meetings’ for support within the regions, Head Office dedicated support lines, enhanced commission on individual policies sold for the first 2 years, annual conference, quarterly business workshops, and ongoing IT support.
You would be primarily selling, marketing, and promoting WPA health insurance products. Sales are gained by a number of different routes including networking, cold calling, telesales, referrals, working with introducers and local marketing.
The opportunity is very much about self-generation of leads. As well as the sales and marketing based aspect of the role there is also a great emphasis on looking after the existing customers within a franchise portfolio. Partners must display excellent customer service skills and actively contact their portfolio of customers ensuring that they retain their business.
Every day is different, but could include a networking meeting, visiting a new customer to talk through which policy would best suit their needs, presenting to a company that is thinking about taking on health insurance for their staff, speaking to an existing client at their renewal to ensure they are happy with their current health insurance policy, meeting a potential introducer who is looking to pass business referrals your way, and administration work.
Yes, very much so. You are able to manage your own diary and work from home so you can be flexible with your work commitments. It is a full time commitment but the hours that you work can fit around you.
No formal qualifications needed, previous experience in a customer facing role is helpful. However Healthcare Practice do ask that Partners complete a Certificate in Insurance after they have been a Partner for over 2 years. This demonstrates professionalism and knowledge to their customers and is fully funded by the Healthcare Practice.
Full training and support is provided. To start with there is a week-long Initial Training Course where compliance and product knowledge is covered, as well as getting the Partner set up and confident on their IT systems.
There is a follow up to this course a week later whereby Partners put what they have learnt into practice and complete sales training. On an annual basis Partners have to complete relicensing training, and there are ad hoc training programmes run throughout the year. There is also IT training and support provided throughout the lifetime of the franchise.
Once the business has matured you will notice that you start to get more referrals from existing clients and contacts that your business grows more organically. You may also be able to employ the services of Account Manager to help assist in the running of your business to give you more freedom.
Attending an Open Day and seeing the slick and technologically advanced operation behind the scene convinced me I was making the right choice. By the time I left the Open Day, I had made up my mind that WPA was a company which lived the business values that matched my own.David Rollock – Healthcare Partner since September 2014
My advice for anyone looking to become a Healthcare Partner is just do it! If there is a practice available near you then absolutely go for it. The training, the support, the help, the advice - it’s been the best decision that I’ve made.Ross Le Jeune - Healthcare Partner since 2016
Attending the open day at Head Office was extremely useful and helped reassure me that I was perusing a good opportunity. It allowed me to learn more about WPA, meet a number of staff and experience the culture and transparency of the organisation. It certainly played a crucial role in my decision making process about becoming a Healthcare Partner.Catherine Bennett – Healthcare Partner since December 2014
Build a solid and sustainable long-term business
Award winning customer service
A not for profit organisation that really cares about customers