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Recognition Express
Recognition Express supply branded business gifts, promotional products, personalised name badges and a full range of clothing to businesses, schools and organisations in the UK. The business can be run from home to save on initial costs
Franchise Information
  • BFA Membership StatusFull
  • UK Years Established40 years
  • Current UK Coverage50%
  • Franchisee Support Staff10
  • Personal Investment Req.£9,000
  • Total Startup Cost£25,000
  • Home-based business locationYes
  • Office-based business locationYes
  • Territory-based business locationYes
  • Business to business servicesYes
  • Franchisee employs staffYes
Next Steps

A landline and dedicated office space is all you need to run a successful and lucrative business.

Recognition Express is probably the best business to business franchise opportunity in the UK. Operating their corporate branded merchandise business within a market worth an estimated £3billion plus per annum. They have developed proven business systems to enable you to build a successful business.

Recognition Express UK Franchise | corporate branded merchandise business

Successfully trading since 1979, previous winner of the coveted bfa Franchise of the Year Award, over 45 franchise territories in the UK and Europe and with multiple revenue streams Recognition Express is a stalwart of British franchising.

Recognise the potential

Recognition Express supplies branded business gifts and promotional products, personalised name badges, staff awards, posters and signs plus a full range of branded clothing to the widest cross section of companies and organisations in the UK.

As a Recognition Express franchisee you will serve businesses or organisations from a local shop to multinational corporations who are looking to increase their recognition factor.

Whether it be 1000 name badges a year to a major airline or supplying branded umbrellas to a local hairdresser to lend to their customers.

Recognition Express UK Franchise | corporate branded merchandise business

How much can you earn?

This depends on your own ambition, determination and hard work. There is no upper limit. With sales of £1.25milliion their largest franchisee is still growing and increasing profits!

Do you have to work full-time?

Given that your customes are businesss and organisations you will need to work business hours. The more time you devote to your business the more successulf you will be.

How long will it take to set up?

It can be as quickly as four weeks however if you wish to move slower then Recognition Express will work with you at your pace.

What training and support will you receive?

Training is comprehensive and extensive, covering all key business areas – marketing, sales, finance, business planning, production, products, pricing etc.

Recognition ExpressMarketing is the cornerstone of every successful B2B business

Recognition Express has extensive marketing experience in the business to business field. They have developed several tried and tested marketing systems and programmes to help franchisees to achieve ‘friction free’ marketing and to get in front of customers – old and new.

All franchisees have access to an extensive and comprehensive collection and range of marketing collateral from sales letters, to email marketing to awareness cards to flyers/leaflets to give-aways to a branded and personalised catalogue.


Additionally, they engage professional agencies to coordinate direct marketing activity to prospective customers and generate appointments on your behalf. Centrally designed, managed and implemented direct marketing programmes form the backbone of the Recognition Express marketing system. These are augmented by high quality literature, marketing tools and ongoing training designed to drive business growth, client contact and brand awareness.

Recognition ExpressConstantly on the lookout for exciting products and innovations, Recognition Express invest both the time and money in on-going new product development programmes and in constant R&D, across the whole product range.

Whilst this is your business and it’s you who makes the key decisions, they are always on hand with help and advice.

More importantly you have access to the widest range of support to help you manage, grow and develop the business.

You also benefit from the Recognition Express business systems, marketing programmes and collateral and sales tools.

As part of the largest franchise network for corporate merchandise and recognition products you will take advantage of their considerable purchasing power – plus they get the best products from the best suppliers, keeping you ahead of the competition.

Recognition Express are committed to supporting you in all key areas of the business:Recognition Express

  • Integrated business planning
  • Centralised marketing activity
  • Appointment generating programme
  • Ongoing training
  • Financial planning
  • Comprehensive marketing launch programme
  • Annual symposium
  • Monthly magazine
  • Dedicated extranet
  • Help and advice lines
  • Franchisee website
  • Procurement

The Investment:

There are two options available with Recognition Express.

Some franchisees like to have the ability to print/decorate products ‘on-site’ and as such Recognition Express provides a comprehensive equipment package as part of the offering.

Many other franchisees would much rather spend their hard-earned time speaking with and meeting new and existing customers, building relationships, generating new business and looking after existing orders.

In these cases, franchisees have asked for the equipment package to be removed.

The Recognition Express franchise is available for £25,000 + VAT

Should you wish to include the equipment package then the total price is £35,000 + VAT

You will be able to reclaim the VAT in your first quarter.

Recognition Express have excellent relationships with all the major banks and for a business with the history and performance record of Recognition Express we expect the banks to fund at 70% or the total required.

Recognition Express

If you were looking to fund at £25,000 your personal commitment would be under £8,000 + VAT and your package includes:

  • Licence to trade and use the trademarks
  • Marketing Launch Programme
  • Extended training
  • Centralised Marketing programmes
  • Appointment generating system
  • Own website
  • Extensive marketing collateral
  • 250 Recognition Express product catalogues
  • Accounting software
  • Ongoing training; business reviews and network meetings

Could you be a Recognition Express Franchisee?

Recognition Express are looking for ‘people’ people – good communicators who are comfortable building relationships at all levels.

Successful franchisees are well organised, ambitious, and keen to follow a proven business system.

Recognition Express will provide you with everything you need to ensure a successful start to your franchise business, business system, operational support, established brand, marketing tools and collateral and 40 years of experience.

 You need to bring ambition, drive, determination and a passion to own your own business and to succeed plus a positive attitude to working with the franchisor and building relationships with customers.

They will train you, support you, arm you and be by your side as you start and throughout your journey.

 Find out more about the Recognition Express UK Franchise and joining one of the UK's leading corporate branded merchandise business. Click below now!

What Our Franchisees Say

The ongoing support from the franchisor is very comprehensive. Good initiatives and brochures are widely available to help you promote the business. New ideas and promotions are always changing to keep pace with the marketplace. It's this approach of constantly reassessing the marketplace that helps us maintain our position.Kevin Andrews, Recognition Express Taunton


Having been away from the workplace for 18 years, I was apprehensive about starting my own business. The support I have received from Recognition Express has been exceptional. The business is going extremely well and the economic climate has not affected my business at all. In fact, people are very aware of the need to promote the business and keep their name out there.Jan Chidley, Recognition Express Hull and East Riding


Why Choose Us

Huge Marketplace

Experienced Franchisor

Centralised Marketing Programmes

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