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Trophy Pet Foods News
Matthew Snell, a former and multi-award winning Trophy franchise business owner, has now been appointed as Managing Director.
Franchise Information
  • BFA Membership StatusFull
  • UK Years Established25 years
  • Current UK Coverage50%
  • Franchisee Support Staff6
  • Personal Investment Req.£8,000
  • Total Startup Cost£13,995 approx
  • Territory-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

Trophy Pet Foods Appoint New Managing Director

11th January 2019

Trophy Pet Foods Appoint New Managing Director

Sue Reid has been Trophy Pet Foods’ inspirational leader for the last two decades. Daughter of the business founder, Sue has led a nationwide network of Pet Food Delivery franchisees with diligence, determination and dedication. Enabling 100’s of entrepreneurs to pursue their dreams of successfully running their own pet related busines. 

After such long and dedicated service the Brand, which will be celebrating it’s 30th birthday in 2020, has appointed Sue’s successor; following her desire to spend more time with her family.

“After 22 years with Trophy Pet Foods, Tom and myself have decided that it is time to move on for a new adventure. I am immensely proud of Trophy, its franchisees and what we have achieved together. Trophy has been an amazing adventure for all of us, but it is time to move on and allow a new team to strengthen, take forward, improve and continue to get the message across of just how fabulous Trophy pet foods and Trophy franchisees are. I look forward to seeing how Trophy flourishes and grows from afar.”

Matthew Snell, a former and multi-award winning Trophy franchise business owner, has now been appointed as Managing Director by the board of Directors following thorough recruitment and interviewing processes. The standout candidate demonstrated his passion for the Brand, the franchising method and presented a clear and exciting vision of the future for Trophy Pet Foods.

Sue’s contribution to one of Britain’s stand out Pet Foods brands has simply been staggering, her personality and drive will obviously be missed. Trophy Pet Foods offer Sue their most heartfelt gratitude for her outstanding and inspirational service. At the same time, they are extremely excited to welcome Matthew, who as a successful franchisee and with a background in FMCG branding and the marketing of emerging brands will undoubtedly take Trophy Pet Foods to the next level.

Find out more about franchise opportunities with Trophy Pet Foods by clicking below

Two New Franchisees for Leading Pet Food Brand  - Trophy Pet FoodsTwo New Franchisees for Leading Pet Food Brand - Trophy Pet Foods

22nd October 2018

… and they have both brought well established existing businesses.

What Our Franchisees Say

Delighted with my first year, we ended year one ahead of target.Pamela Conroy


Trophy Pet Foods stood out as our number one option. We were very impressed with the pedigree within Trophy and their past and current performance. Whilst it was clear that the franchisors' business was being run as a serious concern, it was also as clear that ethos of the owners created an environment for new businesses to achieve their own goals. Now 8 months in, we have a business consistently generating a clear operating profit. Hard work is a message new franchisees will continuously hear from head office. We very early made the decision to make Trophy our main source of family income, so hard work, perseverance, determination, were needed in bucket fulls, along with a truly supportive family. The last key ingredient is adherence to Trophy's 'system'. This can be summed up as 25 years of refined best practice that you can rely on to help you achieve your results. Follow the system, it works...Matt Snell – Trophy Swindon and North Wiltshire


Job satisfaction is key and we have found it with Trophy.L Weir


Why Choose Us

Individual support and back up, with Trophy you are not a number

British Pet Foods, supporting British agriculture and farmers

Low cost entry, big rewards, great job satisfaction

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