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Turtle Tots Case Study
Meet Three Turtle Tots Licensees.
Rhiannon Carpenter, Sally Barnes and Vicky Hampshire talk about joining Turtle Tots.
Franchise Information
  • BFA Membership Status-
  • UK Years Established6 years
  • Current UK Coverage40%
  • Franchisee Support Staff10
  • Personal Investment Req.£3,000
  • Total Startup Cost£13,000
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

Meet Three Turtle Tots Licensees

Turtle Tots licensees Rhiannon Carpenter, Sally Barnes and Vicky Hampshire talk about starting their Turtle Tots businesses:

Turtle Tots - Rhiannon CarpenterThe Graduate - Rhiannon Carpenter

Having graduated with a PHD and a degree in sports science from Swansea University, I was looking for a career that would make full use of everything I’ve learnt, whilst giving something back to the local community that will make a difference to people’s lives.

Turtle Tots is a perfect match for my studies and interests and their business support is second to none.

I live in a region surrounded by water, beaches and rivers so from a safety perspective it is important that young children in this area build water confidence at an early age. I was very inspired by Turtle Tots, fitness is a big passion of mine so the fact that Professor Greg Whyte also endorses the programme is good enough for me!

Turtle Tots - Sally BarnesThe Ex-Paramedic and Mum – Sally Barnes

Being a new mum to a 17 month-old little boy, I found that the long hours and pressure of my career as a paramedic was no longer the right lifestyle choice for me and my family. I was keen to spend more time with my son but also to work in a field I am passionate about and a Turtle Tots license seemed like the perfect choice.

I loved swimming as a child and having taken my own baby to Turtle Tots structured swim classes at another location from eight weeks old, I was amazed at how quickly he responded and how confident he has become in the water so early on in his life, that when the opportunity arose for me to launch my own baby swim business, it was a no-brainer!

It made sense to switch my life-saving skills gained as a paramedic to teaching life-saving water skills for babies and toddlers, and it means I can continue to work in an industry where I am doing something worthwhile that will make a difference to the lives of others.

Turtle Tots - Vicky HampshireThe Ex Teacher – Vicky Hampshire

Having taught for the past six years at a primary school, I decided it was time for a new career challenge and purchased a Turtle Tots license.

I was keen to have greater work life flexibility but in a profession that still involved helping children to learn and develop.

I love teaching, plain and simple. But the demands of a traditional teaching role were taking their toll on me, I wanted to spend more time with my little boy but I still wanted to make use of my teaching skills. When the opportunity to run my own Turtle Tots business came up, it seemed like a perfect transition.

I love the whole ethos of the Turtle Tots brand, from its charitable giving focus (each licensee chooses a local charity to donate a percentage of their takings) to the feeling of belonging to a big team all working towards the same goals!

To take the first steps to running your own Turtle Tots franchise just click below to request your FREE franchise information pack

Ex School Teacher Makes Waves with New Turtle Tots Swim ClassesEx School Teacher Makes Waves with New Turtle Tots Swim Classes

A local mum and ex school teacher has just launched her award-winning baby and toddler swim programme Turtle Tots, in the Halifax/Calderdale/Craven/Pendle region.

Turtle Tots arrives in NorthamptonTurtle Tots arrives in Northampton

Ex-Ambulance paramedic to help boost life-saving skills in local tots with launch of new swim classes in Northampton.

Award-winning preschool swim programme Turtle Tots arrives in Cumbria and DumfriesAward-winning preschool swim programme Turtle Tots arrives in Cumbria and Dumfries

Vicky Muirhead has purchased a licence from popular baby swim brand Turtle Tots, to provide sessions in Cumbria and Dumfries.

Introducing Jodi O’Connor from Turtle Tots in East Berkshire and South BuckinghamshireIntroducing Jodi O’Connor from Turtle Tots in East Berkshire and South Buckinghamshire

Jodi O’Connor runs Turtle Tots in East Berkshire and South Buckinghamshire and tells us why she chose to buy a Turtle Tots licence.

What Our Franchisees Say

One year on and I can honestly say Turtle Tots is the best thing I have ever done. Thank you for all your support!Gill Currie, Fife


It�s about a year since I first spoke to you about getting involved in Turtle Tots. So thank you ladies for one of the best, most stressful, most rewarding and most interesting years of my life. Every day is an adventure and I wouldn't change a thing.Kirsty McNiece, West Lothian and Perthshire


Celebrating a year of running my own business. Best decision I ever made. If you're thinking about it, do it.Jodi O'Connor, Bucks and Berks


Why Choose Us

An innovative and unique swimming programme, from pregnancy to pre-school.

Turtle Tots is a fun, flexible and scalable business with multiple revenue streams.

Trademarked in the UK, Australia and Ireland!

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