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Bright & Beautiful Case Study
Simon and Liz Baker are about to embark on their first business venture together, running Bright & Beautiful in Sutton Coldfield.
Franchise Information
  • BFA Membership StatusAssociate
  • UK Years Established7 years
  • Current UK Coverage35%
  • Franchisee Support Staff10
  • Personal Investment Req.£2,000 approx
  • Total Startup Cost£17,995 approx
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee employs staffYes
Next Steps

Simon and Liz Baker to start running Bright & Beautiful in Sutton Coldfield

Having spent two decades working separately Simon and Liz Baker are about to embark on their first business venture together, running eco-friendly domestic housekeeping franchise business, Bright & Beautiful in Sutton Coldfield.

Bright & Beautiful - Simon and Liz BakerLiz and Simon, who have lived in Cannock in Staffordshire for 25 years and have two grown up children, will now be managing a team of their own housekeepers to deliver ethical, professional and eco-friendly cleaning, tidying and laundry services using only non-toxic and eco-friendly cleaning products and equipment.

Before launching Bright & Beautiful Simon helped to run the family business of children’s nurseries, growing the business to four sites that cared for over 300 children and employed over 50 staff. Liz has been a qualified nursery nurse for almost 20 years and worked across two nurseries while also running the family home.

Liz and Simon plan to run a truly local and ethical business, hiring and servicing local people and delivering professional housekeeping services, using only non-toxic and eco-friendly cleaning products and equipment.

Simon says:
"Liz and I have been looking for a way to work together for a number of years and knew we had the experience and the enthusiasm to make it work. Bright & Beautiful gives us a great opportunity to go into business as a team delivering an eco friendly and ethical cleaning service that we are passionate about to the community.

Our own research* found that women are still responsible for the vast majority of housework in the home and almost half sacrifice family time to getting the housework done. We are here to help give local families their hugely important leisure time back by taking on all of those cleaning, tidying and ironing jobs that eat into their free time and weekends."

Bright & Beautiful is an award-winning business model that was founded by entrepreneur Rachel Ray in 2007. A busy working mum herself, Rachel spotted a gap in the market for a domestic cleaning company that provided full fair employment rights for its team, non-toxic cleaning products and an exceptional housekeeping service for its clients. Since then the business has grown from strength to strength with franchisees around the UK employing carefully vetted professional housekeepers and servicing thousands of clients.

Find out how to start your own Bright & Beautiful franchise by clicking below

* The Bright and Beautiful poll of 338 working mums was conducted by workingmums.co.uk in 2014.

From Higher Education to Housekeeping for Milton Keynes MumFrom Higher Education to Housekeeping for Milton Keynes Mum

Milton Keynes mum Cecilia Amaeshike is swapping higher education for housekeeping as she launches her own Bright & Beautiful business.

Katarina Ocalan Swaps Finance For CleaningKatarina Ocalan Swaps Finance For Cleaning

Katarina Ocalan is swapping banking and finance for cleaning and ironing as she launches her own Bright and Beautiful business in Wallington.

Tracey Wheat Brings Health Conscious Housekeeping To WolverhamptonTracey Wheat Brings Health Conscious Housekeeping To Wolverhampton

Tracey Wheat is swapping cats and dogs for cleaning and ironing as she launches her own Bright & Beautiful business.

Katie Astles brings health conscious housekeeping franchise to SandbachKatie Astles brings health conscious housekeeping franchise to Sandbach

Katie Astles is swapping IT for ironing as she launches her own eco-friendly Bright and Beautiful franchise.

Joy brings health conscious housekeeping to BirminghamJoy brings health conscious housekeeping to Birmingham

Joy Sargeant is swapping HR for housekeeping as she launches her own Bright & Beautiful business in Birmingham.

Silviu Bompa launched his Bright & Beautiful business in ChesterSilviu Bompa launched his Bright & Beautiful business in Chester

Silviu Bompa has now swapped hospitality for housekeeping with the launch of his own eco-friendly domestic homecare business in Chester, Bright & Beautiful.

Eco-Friendly Business Launch for Glasgow MumEco-Friendly Business Launch for Glasgow Mum

Lynn Hutchinson brings health conscious housekeeping to Glasgow with Bright & Beautiful.

Katalin Pfortner Is Inspired To Launch Her Own Bright & Beautiful Business!Katalin Pfortner Is Inspired To Launch Her Own Bright & Beautiful Business!

Katalin Pfortner is on a mission to prove that you really can balance work and a family with the launch of her Bright & Beautiful business.

Helen Opie swaps international career for Bright & Beautiful businessHelen Opie swaps international career for Bright & Beautiful business

Helen Opie started her Bright & Beautiful business as it allows her to have a career that is both flexible and family friendly.

Gary Ross launches Bright & Beautiful FormbyGary Ross launches Bright & Beautiful Formby

Gary Ross decided to launch his own Bright & Beautiful business which would enable him to work locally and see more of his young family.

Julie Brookes Launches Bright & Beautiful in SheffieldJulie Brookes Launches Bright & Beautiful in Sheffield

Julie Brookes is leaving behind a successful 25 year career working as a PA to build her own domestic cleaning and homecare business.

Caroline Campbell is set to clean up with Bright & BeautifulCaroline Campbell is set to clean up with Bright & Beautiful

Caroline Campbell is set to clean up the homes of Staines, Egham, Chertsey, Virginia Water and their surrounds with the launch of her own Bright & Beautiful business.

From CID to Domestic Cleaning with Bright & BeautifulFrom CID to Domestic Cleaning with Bright & Beautiful

Former CID police officer and mum of two Marie Mariegaard has launched her own Bright & Beautiful business.

Carly-Ann Cole launched her Bright & Beautiful business in May 2015Carly-Ann Cole launched her Bright & Beautiful business in May 2015

Carly-Ann Cole is set to clean up the homes of Redhill and Reigate with her Bright & Beautiful business.

Four new business owners for Bright and BeautifulFour new business owners for Bright and Beautiful

Domestic cleaning and home care business Bright and Beautiful welcomes on board four new business owners.

Flexible franchise that gives Jo and unlimited earning potential and a great quality of lifeFlexible franchise that gives Jo and unlimited earning potential and a great quality of life

Jo Wilkinson decided to help look after the homes and families of Lincoln with her Bright and Beautiful domestic cleaning business.

Bright and Beautiful are pleased to introduce Adam and HayleyBright and Beautiful are pleased to introduce Adam and Hayley

Hayley talks about the Bright and Beautiful business that she runs with her husband, Adam, in Manchester, Wilmslow and Alderley Edge.

Introducing Lucie Edwards from Bright and BeautifulIntroducing Lucie Edwards from Bright and Beautiful

Stevenage mum, Lucie Edwards, swaps commuting for cleaning with Bright and Beautiful.

Nottingham Mum becomes Queen Of Clean with Bright and BeautifulNottingham Mum becomes Queen Of Clean with Bright and Beautiful

Sarah Cox will be launching her own Bright and Beautiful cleaning business caring for the homes and families of Nottingham.

Meet Diane Levitt from Bright and BeautifulMeet Diane Levitt from Bright and Beautiful

Diane Levitt talks to us about her Bright and Beautiful business in Shrewsbury & Telford

Introducing Faye McDonough from Bright & Beautiful in Altrincham & HaleIntroducing Faye McDonough from Bright & Beautiful in Altrincham & Hale

Faye McDonough tells us about running her Bright & Beautiful business and being a mum!

Why Choose Us

Bright & Beautiful has been featured in many publications including The Mail on Sunday Magazine, The Guardian, Red magazine and Good Housekeeping

A 21st Century management franchise opportunity on the cutting edge of a recession proof industry

Highly profitable and rewarding business for you

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