Tatty Bumpkin, a children’s bfa accredited franchise has added another 6 franchisees to the network, which may not be surprising, except that they all happened in one month.
Tatty Bumpkin, a children’s bfa accredited franchise has added another 6 franchisees to the network, which may not be surprising, except that they all happened in one month. This takes the total number of operational franchisees up to 26 from Edinburgh in the North, down to Plymouth in the South-West.
"We have invested in Social Media, and SEO marketing, in addition to improving the communication via our website. New traffic is up 54%." Says founder Sam Petter.
"In addition, over the past 18 months we have taken on less new franchisees, but focused on consolidating and improving the sales of the existing network. This is reflected in better sales figures across all franchisees – up 39% on 2010/11.
We have also invested in updating and improving the quality of our product, and this again is reflected in the increased take-up of not only franchises, but of the children’s classes for the franchisees themselves. We have a quality product that is consistent and evolving, in addition to keeping our growth steady to maintain quality on all fronts."
This quality is reflected in the staff achievements - Sam Morgan, head of Franchise recruitment, recently won the EWIF women’s franchise employee of the year 2012.
International expansion is also underway with a country licence to China currently being finalised.
Tatty Bumpkin; the bendy, giggly world for clever minds and strong bodies is practising what it preaches by converting a clever idea into a strong and robust global franchise operation.
Tatty Bumpkin Have Been Nominated In National Childrens's Awards Scheme
15th May 2013
The nominees for the prestigious What's On 4 2013 Junior Awards were announced on the 18th March 2013 - and Tatty Bumpkin is amongst them!
Tatty Bumpkin is shortlisted for a national ‘baby-friendly’ award
7th December 2012
Tatty Bumpkin is delighted to announce that it has been shortlisted for one of Tommy’s Baby-friendly Awards, with parenting club Bounty, ...
Tatty Bumpkin achieve Membership to the British Franchise Association
22nd December 2011
Tatty Bumpkin are delighted that have been accepted as Associate Members of the British Franchise Association (bfa).
Overall, I absolutely love teaching Tatty Bumpkin, the classes are so much fun, the children never cease to amaze me and the laughs I have every day make this job one of the most interesting and definitely most rewarding I have ever done.
19th December 2012
Meet Dai Alford from Tatty Bumpkin Winchmore Hill & Enfield