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Atlantic Business Resources, an effective franchised Cost Reduction service for British businesses

Atlantic Business Resources Plc and Women in Franchising.

13th September 2007 - Atlantic Business Resources

Atlantic Business Resources Plc and Women in Franchising.

“We are delighted this post was awarded to a woman as we feel that there should be more women in the franchise business and in Atlantic in particular." - Adrian Drewe, Atlantic Business Resources

Atlantic have chosen Becky Bruce as their Franchise Manager. Becky was previously Richard Branson’s P.A. and has lately worked in the music, media and television world. She has worked for companies such as Warner Brothers, Virgin, BMG (Sony) and Universal.

“We are delighted this post was awarded to a woman as we feel that there should be more women in the franchise business and in Atlantic in particular. We are particularly keen to support the new female franchise website www.femalefranchise.co.uk and will help and encourage it to succeed and will look to them for more franchisees for Atlantic Business Resources” said Adrian Drewe, Chairman and co founder .

Atlantic offers a perfect work - life balance for mothers returning to work, either on a full-time or part-time basis. Apart from meeting clients directly the rest of the Franchisees business time can be carried out from home. Atlantic offer areas of ‘special responsibility’ that encompass 2,500 business opportunities (with turnover in excess of £400,000 per annum) in a local geographical area for the franchisee thereby reducing the amount of travel necessary in many other businesses.

Only 21% of those in franchising are women, and bearing in mind the many qualities that they bring to business; multi tasking, clear thinking, hard working, more careful and caring to name but a few, Atlantic want more of them as franchisees. The fact that 92% of franchisees report being profitable, that the average age of franchisees is 40 - 45, that there are 364,000 people in franchising and only 76,000 of them women , franchising should be an ideal place for a woman to start a business.

Atlantic have a special low cost start up entry fee at £9,950 which entitles the franchisee to a 45% share of Atlantic’s fee from the client building up to 85% when the full £20,000 is paid to Atlantic after an agreed period. Atlantic Business Resources Plc is a business for intelligent individuals with an engaging personality who are comfortable communicating with clients by telephone or face to face and able to explain the many advantages of saving overhead cost by buying at Atlantic’s substantially lower rates (savings are often in excess of 30%) with similar or better service level agreements.

Atlantic offers 28 separate services, there is always the continuous opportunity of to sell additional services to existing clients over two to five years. This is not a sell and forget operation, Atlantic prides itself on first class customer care. Atlantic feel this would be an ideal business for women to be at the forefront of an exciting business model.

Becky Bruce is delighted to be part of the U.K.’s youngest and fastest growing cost management and cost reduction business. She is looking forward to welcoming the first female recruits. She knows that they will be important members of the Atlantic Fraternity moving forward, and her friendly management style, professional business attitude and flair will ensure that they thrive in the rather male world of Franchising thanks to the pro female attitude of Atlantic.

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