Caremark Franchise

Caremark’s Caroline completes degree in Dementia Studies

2nd February 2017

Caremark’s Caroline Balmer had reason to celebrate at the beginning of December with her achievement of a degree in Dementia Studies.
Caremark’s Caroline completes degree in Dementia Studies

Caremark (Worcester & Malvern Hills)’s Managing Director, Caroline Balmer had reason to celebrate at the beginning of December with her achievement of a degree in Dementia Studies.

Caroline explains why she was moved to undertake a degree course in Dementia:
"I have always had a keen interest in Dementia. I have worked in the care sector for over 15 years and during that time I have seen how dementia can affect a person and also their family members.

On a personal note I have also witnessed the devastating effect it had on my own Nan, who sadly passed away from Alzheimer’s Disease."

Caroline’s achievement is no mean feat given that she embarked on the two year distance learning degree course when she was still employed. One year in, she decided she wanted her own home care enterprise and went on to buy a Caremark franchise, launching the new business alongside continuing her studies.

Caroline continues:
"I decided to embark on my Dementia degree whilst I was the Registered Manager at a domiciliary care company. I had a good look at all of the options and decided on a distance learning course with Bradford University. This was a two year course and it took into account my previous level 5 qualifications. The mode of study worked well with commitments and the first year was extremely enjoyable.

Just after I had completed my first year I started my Caremark franchise. This certainly kept me very busy and it was difficult juggling starting a new business with completing the last year of a degree. However I persevered and completed the course and came away with a good 2:1, narrowly missing a first!"

Caroline bought her Caremark home care business at the end of 2015 and never one to dawdle, by February 2016 was registered with the CQC and soon after her team were delivering personalised care and support to people in her local community.

Her newly acquired knowledge will serve her well, supporting increasing numbers of people with varying types of dementia.

Caroline concluded:
"I now intend to pass on my knowledge and ensure we can deliver a great quality service that specialises in the complex needs of people with dementia."

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Caremark Franchise

Further Information

Franchise Information

BFA Membership Status
Award Winner
UK Years Established
8 years
Current UK Coverage
Franchisee Support Staff
Personal Investment Req.
£32,950 approx
Total Startup Cost
£15,000 approx
Office-based business location Office-based business location
Business to consumer services Business to consumer services
Franchisee employs and manages staff Franchisee employs and manages staff

Why Choose Us?

Caremark (Aylesbury & Wycombe) franchisee Janis Anderson is ‘BFA HSBC Franchisee of the Year 2013’

What Our Franchisees Say

I researched various sectors before reaching the decision that domiciliary care offered the sustainability and a straightforward business model which allowed for positive cashflow and personal reward

– Charles Folkes, Caremark (Redcar & Cleveland)

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